
Mastering Executive Communication: Insights from David Calusdian on Effective Investor Relations
Effective investor relations extends far beyond crafting compelling messages. Learn how the experts deliver their story strategically.

The landscape of investor relations has evolved significantly. Today's IR teams need continuous, actionable intelligence about how their company and strategy are perceived by the investment community. Traditional perception studies, while valuable, are often infrequent, expensive, and resource-intensive–leaving gaps in understanding between formal check-ins.
That's why we're excited to introduce Irwin Pulse–a powerful new solution that strengthens investor relationships through real-time feedback and perception insights.
IR professionals face increasing pressure to:
Pulse directly addresses these challenges by providing:
Capture vital investor perception data continuously, not just during annual studies. Identify emerging themes and concerns early, enabling proactive communication strategies.
Choose attribution levels that align with investor preferences - from anonymous to fully attributed responses. This flexibility encourages candid feedback while respecting investor preferences.
Connect survey responses directly to your Irwin CRM and award-winning investor database. Get a complete view of investor sentiment and engagement in one place.
Transform feedback into strategic IR decisions with advanced reporting and trend analysis. Surface insights that help optimize your IR program and communications strategy.
Engage investors through their preferred channels. Gather intelligence via targeted outreach or broader market studies based on your objectives.
We developed Pulse based on extensive feedback from IR teams about their need for more continuous, efficient ways to gather investor perception data. The result is a solution tailored specifically for IR workflows and use cases.
Experience how Pulse can transform your IR intelligence gathering and strengthen investor relationships. Request a personalized demo to see how you can:
Schedule a demo today to see Pulse in action.

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