Success Story:

About Kite Realty Group

Kite Realty Group(NYSE: KRG), a real estate investment trust (REIT), is a premier owner and operator of open-air shopping centers and mixed-use assets. KRG’s primarily grocery-anchored portfolio is located in high-growth Sun Belt and strategic gateway markets. Publicly listed since 2004, KRG has over 60 years of experience in developing, constructing, and operating real estate. Using operational, investment, development, and redevelopment expertise, KRG continuously optimizes its portfolio to maximize value and return to shareholders.

Meet the Senior Director of Capital Markets & Investor Relations at Kite

Matt Hunt is the Senior Director of Capital Markets & Investor Relations at Kite Realty Group. He joined the company eight years ago and has progressed through various roles within investor relations, including Manager of Capital Markets & Investor Relations and Director before his current position. Matt is responsible for maintaining Kite Realty Group's relationships with the investment community, communicating the company's financial results and strategy, and supporting the company's capital markets activities.

Why Kite Realty Group Switched to Irwin

Matt had been considering a switch from Kite's previous investor relations solutions for sometime. The company used a legacy solution as its primary IR solution and was trialing its new product for additional functionality. However, the workflow wasn't seamless:

"We had a disjointed process - we logged our meetings in a traditional CRM but used another solution for other IR functions. Irwin offered a one-stop shop for both our IRM needs and accessing shareholder insights."

When evaluating options in the market, Matt was impressed by the intuitive nature of Irwin's platform and the automated features that would save him valuable time:

"Irwin took everything our previous solution had and made it more user-friendly. They took the manual tasks out of the investor relations team's hands and put them on themselves, which I really appreciated."

As a lean IR team at Kite Realty Group, Matt needed a solution that would help him work more efficiently:

"I spend a lot of time on manual tasks using our previous IRM. With Irwin, many of those tasks are taken care of for me, which is a huge time saver."

A Seamless Transition

Moving to a new IR solution can be daunting, but Matt found the onboarding process with Irwin to be smooth and efficient:

"The onboarding has been great. Having regular check-ins is helpful as you learn a new workflow or expand on your knowledge of an existing workflow. We have not missed a beat and expanded our reporting capabilities with the existing functionality in the platform."

Matt was able to transfer his existing meeting data from previous solutions to Irwin with minimal effort:

"I downloaded all of our meetings and sent them over to the Irwin team. When you get an onboarding process that's smooth, it gives you confidence that you're going to be able to use the platform effectively."

How Kite Realty Group Uses Irwin

Conference Preparation

One of the most significant time-saving features for Matt has been Irwin's conference preparation assistance:

"Prepping for conferences used to take me at least a day, maybe more. With Irwin, I can just send the schedule off and get the same information back within a couple of business days. That's a huge time saver for me and allows me to spend my time more strategically when prepping for conferences."

Investor Targeting

Matt particularly appreciates Irwin's streamlined approach to investor targeting:

"I previously did our targeting manually, downloading shareholder bases and analyzing them independently. Irwin provides a more seamless workflow for targeting, with helpful features like the engagement score. It takes the manual analysis out of my hands."

Integrated FactSet Solution

As an existing FactSet user, Matt appreciates the integrated Irwin + FactSet solution:

"I use FactSet everyday - being able to log into one place for everything has become a no-brainer."

Matt has been impressed by the collaboration between the Irwin and FactSet products:

“From my view, the integration seems to be going really well. I've been on calls with the Irwin and FactSet teams, and the relationship is strong.”

Time Savings and Efficiency

For Matt, the most significant benefit of switching to Irwin has been the time saved on manual tasks:

"If I can have a solution that automates tasks and takes administrative work off my plate, it's a huge time saver. I can divert my attention to things more worth my time and energy."

This efficiency was a key selling point when Matt proposed the switch to Irwin to his CFO:

"I pitched it to our CFO: With Irwin, I'll only have to do 10% of all the manual work I do now. And it's the same cost with more functionality. It was an easy decision for the team.”

Advice for IROs Considering Irwin

Matt offers this advice to other IROs who are evaluating Irwin:

"Take a good, hard look at how much time you spend on manual tasks and think about that when evaluating a solution. You're doing this to save time and energy, and Irwin has been exactly that for us."

He also recommends being strategic about when to evaluate a new solution:

"Be strategic about when you actually think about taking a trial or a demo. I wouldn't have done the trial if I had done it during earnings. Pick a time when you have a window of a couple of weeks to dedicate some time to the platform."

Matt concludes:

"You can get caught in just doing what you've done because it's familiar and you know it. But think about the time you can save if you’re open to exploring different solutions."

‍

‍

‍

‍

‍